site overseas promotion of foreign trade enterprises and comparative analysis of several ways

site overseas promotion of foreign trade enterprises and comparative analysis of several ways site overseas promotion of foreign trade enterprises and comparative analysis of several ways according to UNCTAD statistics, global electronic trading in 1994 amounted to 1.2 billion, 2000 soared to 300 billion U.S. dollars in 2003 reached 3.9 trillion U.S. dollars, up 69% over 2002 in 2005, has up to 4.9 trillion U.S. dollars, is expected in 2006 the world e-commerce transaction volume will reach 12.8 trillion U.S. dollars, accounting for the global 18% of merchandise sales, estimated that by 2010 global e-commerce transaction volume will reach 27.4 trillion U.S. dollars, one third of the international network of trade in the form of trade will be completed. With the rapid development of Internet, network marketing, international trade as a new marketing approach, more and more foreign enterprises attention, it brought the entire international trade patterns of the revolution, many companies benefit, particularly in many small-scale foreign trade enterprises, allowing them to get rid of the traditional monopoly of resources (limited show, expensive television advertising) restrictions, have the opportunity to compete with large enterprises on the same stage in a huge slice of the international market. The face of a wide variety of ways to promote the overseas network, and limited advertising budget, how to choose a program suited to their enterprise marketing responsible for foreign trade enterprises must face a difficult problem. Foreign trade from a professional e-commerce service provider jointly Bang (www.zblh.net) international e-commerce experts on the current overseas network of several commonly used ways to promote some analysis and comparison, for the majority of foreign trade enterprises in the selection overseas promotion method reference. Foreign trade enterprises in the international e-commerce is currently used in many ways to promote the overseas network include: online advertising, search engine keyword advertising, B2B platform to promote, network yellow pages, e-mail marketing. These methods, used properly, there will be some effect, but there are some characteristics of their own, suitable for different business use.